Jackie Jeffers, Author at Portent

Portent Blog Posts From Jackie Jeffers

Study: The Readability of Your Website is Affecting Your Conversion Rates

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Field Guide to Reporting on Core Web Vitals: Part 1

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How To Launch Google Analytics Tracking Code Through Google Tag Manager

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How to Measure the Impact of Zero-Click on Your Digital Marketing Strategy

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March 17, 2020 Analytics

It’s Pie Time We Addressed Pie Charts

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March 10, 2020 Analytics

How to Categorize Traffic Outside Default Channel Groupings in Google Analytics

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December 10, 2019 Analytics

How To Create an Impactful Marketing Analytics Dashboard

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June 20, 2019 Analytics

Do I Need to Be Using a Tag Management Solution?

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